* Bharat Raj Upreti
The presence of people on social media platforms is increasing rapidly. Earlier people used these platforms for short periods of time, but now everyone spends hours on them, which is a matter of concern. By 2024, more than 66 percent of the global population will use the Internet, with a total of 5.35 billion users by the end of the year.
People on the Internet and Social Media The number of Internet users grew by 1.8 percent over the previous year, adding 97 million new users. Similarly, there has been a sharp increase in the growth of social media users. An increase of 5.6 percent in the previous 12 months, meaning 266 million new users were added.
The most popular social platform of 2024
The most used social platform in 2024 is Facebook. The platform has 3.07 billion active users. Facebook has maintained its dominance in the digital space. YouTube ranks second with 2.5 billion users, reflecting its popularity as a video-sharing platform. Meta-owned WhatsApp and Instagram both have 2 billion active users.
Active users on Rank Platform 2024 (in millions)
1. Facebook = 3070
2. YouTube = 2500
3. WhatsApp = 2000
4. Instagram = 2000
5. TikTok = 1600
6. WeChat = 1360
7. Facebook Messenger=977
8. Telegram=900
9. Snapchat = 800
10. Duin = 755
Although times are not going well for Telegram, the presence of people on the platform is still there. Telegram is on the 8th position in this list with 900 million users. Despite its popularity, Telegram is facing bans in many countries due to concerns over content control.